Russian guitarist Artyom Dervoed is among the most eminent champions of the classical guitar and a regular guest on the world’s most prestigious stages, having mastered the entire standard orchestral, chamber and solo guitar literature as well as significantly expanding the existing repertoire.

WildKat PR set the scene for his European come-back, promoting his concert in Berlin and highlighting his skills in the UK media with a short but bold campaign.

Results

His video clip ‘This guy’s fingers are faster than your fingers…’ went viral on Classic FM’s social channels and received:

• just under 100,000 views on Facebook
• 40,000 views on Instagram
• 1000 views on Twitter